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Make Every Gift Count: Thoughtful and Tax-Savvy Gifting Strategies for Clients
By Kathleen Allardyce and Alexandra Loos, SPHR 🔹 Giving gifts to clients is a thoughtful way to nurture relationships, express...
Oct 27, 20245 min read


The Art of Repurposing Content: Getting More Mileage Out of Your Work
By Nick Mann 🔹 Let’s say you created content like a blog post, social media update, or a video that was a slam dunk. Your audience went...
Aug 29, 20245 min read


Getting a Good Photo for Your Business Profile
By Shad Loos 🔹 Have you ever tried taking pictures of yourself, only to find that none of them looked like you in the end? Why do the...
Aug 20, 20244 min read


How to Use Collaboration for Marketing Content
By Kathleen Allardyce 🔹 As a small business owner, you know how important it is to present your company in writing. Usually, it’s the...
Apr 24, 20244 min read


A Beginner’s Guide to SEO for Small Businesses
By Bryan DiMicelli 🔹 Online search is a highly competitive environment. As a result, many small businesses struggle to get the attention...
Feb 24, 20248 min read
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