Oct 275 min readMarketingMake Every Gift Count: Thoughtful and Tax-Savvy Gifting Strategies for ClientsBy Kathleen Allardyce and Alexandra Loos, SPHR 🔹 Giving gifts to clients is a thoughtful way to nurture relationships, express...
Aug 295 min readMarketingThe Art of Repurposing Content: Getting More Mileage Out of Your WorkBy Nick Mann 🔹 Let’s say you created content like a blog post, social media update, or a video that was a slam dunk. Your audience went...
Aug 204 min readMarketingGetting a Good Photo for Your Business ProfileBy Shad Loos 🔹 Have you ever tried taking pictures of yourself, only to find that none of them looked like you in the end? Why do the...
Apr 244 min readMarketingHow to Use Collaboration for Marketing ContentBy Kathleen Allardyce 🔹 As a small business owner, you know how important it is to present your company in writing. Usually, it’s the...
Feb 248 min readMarketingA Beginner’s Guide to SEO for Small BusinessesBy Bryan DiMicelli 🔹 Online search is a highly competitive environment. As a result, many small businesses struggle to get the attention...